Natalie Gurney, EEBW, is an equine body worker that brings over twenty years of experience in the western performance horse industry to the table in her business, Elements Equine Body Work. Her personal experience showing and training horses for reining, western pleasure, hunter under saddle, various pattern classes, and even dressage allow her to have a full understanding of each discipline’s unique physical demands. This in turn helps Natalie work with each horse’s other associated equine professionals to foster whole horse wellness and the physical ability to deliver blue ribbon rides when they step into the show ring. She combines massage techniques and stretching to improve the horse’s physical well-being and ensure that they will enjoy a long, sound career with their rider.
Natalie had a loose vision for her custom logo when she conducted her brainstorming session with one of our professional graphic designers. Our artists used these ideas as inspiration to create a triangular sacred geometry logo design for the company, incorporating the elements of wind, fire, and water as a nod to the business name. We sketched a line art AQHA Quarter Horse neatly loping a circle with a relaxed headset as the focal point of this unique logo design. The horse (which bears the face marking of Natalie’s “heart horse” for a personal touch) exhibits the rounded back, lifted shoulders, and elegant self carriage of world class equine athletes in the western performance world. We kept the font simple in this boho style design. The business name was lettered in a modern sans serif and placed along the outside of the triangle, allowing for use with or without the typography. Earth tone colors like sage green, burnt orange, and copper tie together the holistic aesthetic of this equine body worker’s sacred geometry logo design. Natalie can proudly display her brand on everything from banners to business cards with this stunning vector style custom logo!




