Great Lakes Equestrian Festival Logo | #1 in Traverse City

Great Lakes Equestrian Festival Logo

Feb 13, 2024

The Great Lakes Equestrian Festival, presented by CaptiveOne Advisors, is the place to see and be seen for hunter/jumper riders in Michigan. Held at the beautiful Flintfields Horse Park in Traverse City, GLEF boasts over a month of competition for those competing in the equitation and hunter rings all the way up to Grand Prix show jumping classes with sizable cash prizes. 

Our artists were honored to design the custom logo for the creators of the prestigious equestrian event. The beautiful Great Lakes of Michigan offered inspiration for this unique logo that features the silhouette of a jumping horse over abstract waves. Lines trailing from the body of the horse enhance the aquatic aesthetic of the design and impart a feeling of movement to the logo art. A geometric square background lends an icon style feel to the design, and a blue gradient further emphasizes the concept of lapping water. We utilized two different modern fonts to add a further custom touch to the Traverse City Horse Shows’ branding.

Mixed Fonts Add Beauty To Custom Wave Logo For Traverse City Horse Shows

Hand Drawn Custom Logo for Great Lakes Equestrian Festival

Equestrians from across the country (and other parts of the world) flock to Flintfields Horse Park in Traverse City, Michigan, every summer for the prestigious Great Lakes Equestrian Festival, presented by CaptiveOne Advisors. Part of the elite Traverse City Horse Shows series, the Great Lakes Equestrian Festival (or GLEF, as it’s known in the equine industry) offers over a month of hunter/jumper competitions.

Traverse City Horse Shows and Flintfields Horse Park have been on a mission to become one of the United States’ most popular equestrian venues since 2015. Together the pair hosts over 12 weeks of FEI and national level hunter, jumper, and equitation competition for riders of all levels. The variety of classes and access to top course designers attract equestrians from Grand Prix level all the way down to amateur and junior riders. In 2021, Traverse City Horse Shows and Flintfields Horse Park will host events such as the Great Lakes Equestrian Festival, FEI North American Youth Jumping and Dressage Championships, and two weeks of Major League Show Jumping CSI 5* competition. 

Flintfields Horse Park is a state of the art equestrian event facility. With six competition and six schooling/lunging rings, the venue is well capable of accommodating large horse show circuits. Special care has been taken with the footing in each arena, and Flintfields Horse Park utilizes both GGT and Ebb and Flow footing systems for maximum safety and comfort. The Main Hunter Rings, Jumper Annex, and GGT Ring all have permanent pavilions with bars situated next to them for the comfort and convenience of spectators and exhibitors. Exhibitors can also camp on-site in lieu of staying at a hotel, ensuring convenience and peace of mind when caring for horses during the duration of events ike the Great Lakes Equestrian Festival.

Original Custom Logo Appeals to Hunter/Jumper Enthusiasts Worldwide

Flintfields Horse Park has a mission of sharing equestrian sports with new audiences, and they have designed their facility to cater to the needs of both exhibitors and spectators alike. Hospitality is second to none, with a VIP Club, permanent ringside bars, and lounge areas. Happy hours, social events, and pizza parties are scheduled to provide all in attendance with a truly entertaining experience. Sunday’s are “family days” at the Traverse City Horse Shows, and visitors can enjoy a farmer’s market, live music, autograph sessions, and more. There is even an on-site concierge service that can provide exhibitors with information about area restaurants and recreation outside of the venue.

Of course, the competition in the ring is the main focus of all the fun at the Great Lakes Equestrian Festival and other Traverse City Horse Shows. There are opportunities for riders of all levels in the hunter, equitation, and jumper rings. Equestrians have the chance to take home sizable amounts of prize money, with some Grand Prix classes offering six figure premiums. Hunter derby competitors can also compete for cash prizes.

For event schedules and more information about the Traverse City Horse Shows and Great Lakes Equestrian Festival, visit here:

Unique Traverse City Horse Shows Logo Inspired by Michigan’s Lakes

The inspiration behind the Great Lakes Equestrian Festival logo was the expansive waters of Michigan’s Great Lakes. The design features the silhouette of a neat jumping horse with lines trailing from its’ body to add the appearance of movement to both the powerful sport horse and the waves on the logo art. A blue gradient adds to the aquatic aesthetic of this original logo design, and the square shape gives it an icon style quality. We added hand lettered sans serif fonts for an elegant, easy to read business title.

Equestrians Worldwide Can Have Their Own Custom Jumping Horse Silhouette

If you’re looking for a custom logo to represent your brand in a sophisticated way at events like the Traverse City Horse Shows, EQ Graphics would love to bring your ideas to life. We base our vector style designs on each unique company’s branding goals, and as equestrians ourselves we pride ourselves on adhering to industry standards in our custom logo designs. If you’re ready to bring a fresh look to the visual branding for your equestrian business, just visit to schedule your complimentary design consultation with one of our graphic artists.

Show Jumper Soars Through Waves In Original Logo For Great Lakes Equestrian Festival