Font Logo Ideas

In the wide world of typography, a font may be your first significant foray if you are new to graphic designing. By having the right typeface, font logo ideas can tell a visual story beyond the literal meaning. From letter width to the line weight, the flair you may add to a wordmark may differentiate your brand. Though using custom design may be shared for big horse businesses, it is possible for anyone to standout with the fonts that are available today.

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The fundamentals of font styles

When you do your research, you can know what font styles can work well with your design. There was a time when typesetters laid out letters block by block for printing. The letters that have the same stylistic design are known as the font family or a typeface. It is essential to create a set of blocks for every variation to tweak a typeface.

Common typeface categories

The typefaces having decorative structures are Serif, also known as Serifs, at the letter strokes’ ends. A more formal and structural look can be given to the type with Serifs. Slab serifs, on the other hand, have more pronounced and thicker serifs. A sense of visual continuity can be created with blunt serifs because they tend to line up horizontally.

There are no structural flourishes with Sans serifs, and this results in clean and straightforward strokes. There is a minimalistic look in many Sans serifs that are seen as contemporary and forward-looking. Scripts are known to be naturalistic typefaces that base on the fluid lines of real handwriting. These can be very decorative as freestyle or calligraphy and are much like unique handwriting and great font logo ideas.

Font logo ideas that distinguish your brand

• Seaweed Script
  If you love the hand-down trend, then Seaweed Script can be a great option. Fun and a crafty vibe are added with slightly roughened strokes to a fluid design. It can be perfect for casual clothing, craft, and restaurant logos, as the handmade finish tones down the ornateness.
• Posterama
  This one is a space-themed Sans Serif that is inspired by the Art Nouveau and Art Deco. This family has around 63 fonts with unique characters. The diverse inspiration of this type makes it work well for the art and folk applications, in addition to tech and space.
• Comfortaa
  Some people prefer geometric typefaces having sleek simplicity, and Comfortaa can be the right choice for them. These are open and ultra-round letters with a modern and friendly look and can work for any industry. To keep it contemporary and youthful, one can try using all lowercase letters.
• Emily’s Candy
  This is a playful font that has curly serifs and hearts. The look is childlike, feminine, and sweet. It can be tried out by the women, children’s products, salon services, toys, and the ones who primarily sell snacks.
• Kelly Slab
  Kelly Slab has uniquely angled strokes and is a square slab. As a result, there is a futuristic font that can combine with the artistic and traditional elements. The geometric and Serif styles keep it quite attractive.

The Bottom Line for font logo ideas

Though readability has its importance, you have to be more artistic and flexible regarding your font logo ideas for any business including within the equine community with equestrians or otherwise. Many wordmarks use fonts in all caps or at a large scale, and this may boost clarity. You also have the option to alter a letter or two or change the proportions of a font. To find font logo ideas with unique combinations, you have to decide which styles you like, but creating a visual symbol is most important so that your audience can easily recognize them.

Why Choose EQ Graphics for your Font Logo Ideas?

The official equine artists EQ Graphics specialize in designing unique and original custom vector logos for horse businesses around the world. Our entire company is dedicated to creating authentic luxury horse logos and branding for all types of equestrian entrepreneurs, while providing our customers with insightful marketing ideas and inspiration for growing your horse business. Whether your equine business is located in the United States or abroad, EQ’s hand-drawn line art and design styles are sought after internationally. Every detail from the fonts an artist chooses, to the colors of the final design are meticulously crafted to bring you the best possible brand identity.