There was a time when skeuomorphic interfaces and glossy app icons were not that popular, whereas vibrant colors, flat design, and gradients were in. Later on, many big businesses came up with a new bright look and a multicolored gradient logo, and the majority of users used to hate the vivid gradients.

Things have changed dramatically, and we see bright and bold gradients among the hottest design trends in graphic and horse logo design. We can see more equine brands, especially the startups preferring gradients in their logos. When implemented correctly, gradients can make your equestrian logo look modern, impactful, and contemporary.

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What is the gradient?

To have a real effect of the gradient, you have to make the colors bleed into each other, and therefore, these colors can’t be stacked side by side. You can have a unique colorful design without the gradual blend. You also have the option of using a gradient that may fade from one color into the transparent one.

When to go for a gradient logo?

Every company looks for a way to stand out from its competitors. In recent years, we have seen the gradient trend’s re-emergence, and it can be a great way to get noticed. The logos get more of a 3D effect with the gradients, making the design pop off the screen. You can think about choosing a gradient for the following reasons.

• Using logo mostly for the online purposes
  Typically the gradients are tricky to print because of the multiple colors. If you have a marketing business that includes business cards, menus, signs, or car decals, then a simple logo design must be considered.
• Using the logo in a more creative industry
  A gradient may not be the best bet for a financial consultant or a minimalist furniture brand, but it can be an excellent fit for the creative industry. Keep in mind that the logo has to match the brand personality and the target audience.
• When the logo has a symbol or a monogram
  It is quite rare to use a gradient on the company name or the slogan because you have to keep the logo text legible. Gradients are generally applied to the fonts or the monogram elements in a logo.
• When the logo design is simple
  If you like your logo to have a slogan, container, or both, adding a gradient might make the design hard to digest and too busy. But if your main design is minimalist and straightforward, then adding a gradient would work very well for you.

Use EQ Graphics Gradient Logo

With EQ Graphics, you can get your perfect gradient logo quickly and easily. Our professionals offer you various ideas to make your custom gradient logo. Feel free to discuss your needs regarding the icons and shapes with our experts, who will use all the essential elements to create a brand-new gradient logo design for your business.

Why Choose EQ Graphics for your Gradient Logo?

The official equine artists EQ Graphics specialize in designing unique and original custom vector logos for horse businesses around the world. Our entire company is dedicated to creating authentic luxury horse logos and branding for all types of equestrian entrepreneurs, while providing our customers with insightful marketing ideas and inspiration for growing your horse business. Whether your equine business is located in the United States or abroad, EQ’s hand-drawn line art and design styles are sought after internationally. Every detail from the fonts an artist chooses, to the colors of the final design are meticulously crafted to bring you the best possible brand identity.